The consumer photo products market struggles with profitability and stagnation, as “deal” driven sales no longer capture consumers in the numbers that were typical just last year. With the deal companies taking 40+ percent of the revenue, breaking even, let alone making a profit, is difficult. That limits investments and reaction to market changes. Short-term strategies make it hard to survive for the long-term.
A while ago we introduced our Beta-Version of the Next Generation of Photobook Creation, and we want to give an Outlook of one of our future features. The starting point for this feature is a consumer that directly want to create a photobook from a lot of images from a camera or the cloud.