The image of the hobby photography has changed considerably in recent decades. Almost all of us can remember the old Polaroids that our grandparents dug out of the drawer when visitors came over. Each photo had been precisely planned, then finally, after an eternity when the long smile caused the mouth to ache, they finally pressed the camera release button and the assembled relatives peered over grandpa’s shoulder and saw the slowly appearing contours grow.
Much more than just playing with the technology – It has also become very clear in the survey that digital photography means much more to many people than just playing with technology. For over 80% of respondents, photography is a way to express their creativity; more than 60% of amateur photographers think they have a real talent for it.